Lisa Humphreys is the Senior Director of Content Management and Brand Stewardship for the United Soybean Board (USB), the Senior Director of Communications for the U.S. Soybean Export Council (USSEC), and the Editorial Director of USSOY.org. She is responsible for the creation and implementation of global communications carried out by 120 USSEC associates in 83 countries around the world.
Beyond Food: Improving Your Well-Being with Soy-Based Personal Care Products
In the last few years, people have begun prioritizing personal wellness. In fact, the number of searches for “self-care” has more than doubled since 2015,…
Beyond Food:How Soy-Derived Cosmetics Enhance and Protect Your Skin
For decades, cosmetic products have been produced with artificial ingredients which can leave harsh, toxic chemicals on the skin. The current global climate crisis and…
How U.S. Soy Supports Sustainable Blue Foods
The growing importance of “blue foods,” was recently recognized in LinkedIn’s 29 Big Ideas that will change our world in 2022. Blue Foods are aquacultural…
U.S. Soy is Open for Business
During these uncertain times, the U.S. soy industry is hard at work. All parts of the U.S. value chain, including farmers, grain handlers, food processors,…
U.S. Agriculture Included in Critical Infrastructure During Pandemic
The U.S. government has labeled agriculture a critical industry during the novel coronavirus outbreak, according to the U.S. Department of Homeland Security. The designation extends…
Soybean Meal May Boost Faster Pig Growth in Feed Rations
Recent work published by researchers at Kansas State University suggests that increasing the percentage of soybean meal in swine diets may result in higher-than-expected energy…
Major Shifts in the Poultry Industry Shape Future Soy Demand
With United Nations figures projecting a world population of more than 9.6 billion people by 2050, the pressure on food producers to keep up and…
Broadband in Rural America: The Key to Improving Innovation, Sustainability for U.S. Soy Farmers and Their Customers
Technology has vastly improved the way U.S. soybean farmers work. Improving efficiency, accuracy, and technology has allowed for more precision and better quality all while…
U.S. Soy Growers’ Anthem
U.S. soy growers are business owners, scientists, weather forecasters, parents, engineers, community leaders, technologists, economists, and mechanics, to name just a few roles. Farmers rely…