Jayne Godfrey

Ag Communicator

Jayne is a public relations professional with a focus on food and agriculture, spanning the crop and livestock industries.

Buyers

European U.S. Soy Buyers Look for Sustainability, Value, Consistency and Supply

Jayne Godfrey|Sep 25, 2018

In a recent interview with the U.S. Soybean Export Council (USSEC), Henk Flipsen, Director of Nevedi Dutch Feed Association, discussed what drives their current preference…

Animal Nutrition

What Is Nutrient Density and Why Is It Important?

Jayne Godfrey|Aug 12, 2018

U.S. Soy Works to Find Added Value Inside the Bean Animal nutrition is a precise science that allows for the most efficient and cost-effective way…

Aquaculture

U.S. Soy is Poised for Success as Global Aquaculture Growth Spurs Soy Innovation

Jayne Godfrey|Jul 31, 2018

Fish consumption globally has doubled in the last 40 years, making aquaculture the fastest-growing sector of food production. With increasing demand, sustainable growth and feed…

Sustainability

Assure Your Customers of the Value of U.S. Soy Sustainability

Jayne Godfrey|Jul 1, 2018

How research and data can help meet end-user demand and provide a marketing edge Producing sustainable soybeans is up to more than just farmers. As…

Animal Nutrition

Opportunities to Innovate: From Farmer to End User

Jayne Godfrey|Jun 16, 2018

Soybeans have been grown in the United States for more than two centuries; however, U.S. soy innovation continues through new soybean varieties, technology and soy-based…

Food & Lifestyle

U.S. Soybean Oil Provides Increased Traction in Goodyear Tires

Jayne Godfrey|May 8, 2018

Did you know that soybean oil can be used for biodiesel fuel, and also in rubber for tires? In a partnership with the United Soybean…

Composition

How Different U.S. States are Working to Improve Soybean Quality

Jayne Godfrey|May 7, 2018

When buyers consider purchasing U.S. soybeans, it is important that they know that no matter where the product comes from in the country, it will…

Food & Lifestyle

Experts Share How Shifting Global Food Habits Impact U.S. Soy

Jayne Godfrey|May 3, 2018

Author and consultant Eve Turow Paul has spent the last five years studying the wants and needs of Millennials around the world, specifically those born…

Infrastructure

U.S. Soybean Composition and Quality in 2018- What You Should Know

Jayne Godfrey|Apr 24, 2018

Across the globe, conversations about soybean composition have become more of a focus as livestock and poultry producers are asking for soybean meal with higher…

Infrastructure

U.S. Infrastructure is a Smooth, Efficient, Operating System

Jayne Godfrey|Apr 10, 2018

Jay O’Neil is a senior agricultural economist and instructor with the International Grains Program (IGP) at Kansas State University. With 43 years of experience in…