More Measurement Will Mean More Value for U.S. Soy Customers

Chris KrullSep 26, 2018

Just as U.S. farmers envision the future for that tiny seed they plant at the beginning of each season, each link along the U.S. Soy…


Opportunities to Innovate: From Farmer to End User

Jayne GodfreyJun 16, 2018

Soybeans have been grown in the United States for more than two centuries; however, U.S. soy innovation continues through new soybean varieties, technology and soy-based…

Animal Feed

Measuring Beyond the Bushel: Knowing More About Your Soybeans Can Help You Capture More Value

Kelsey RuthmanNov 10, 2017

In 1960, Theodore Levitt, an American economist and professor, said that the railroad industry was failing “because those behind it assumed they were in the…


Redefining U.S. Soy Value Throughout the Industry

Dan CorcoranSep 1, 2017

The promise of each growing season begins with a seed. As we plant each seed, we’re focused on getting it off to a strong start.…


NIR Technology Brings Soybean Composition to Light

USB Staff WriterMay 24, 2017

Measurement delivers more value for U.S. soy Shedding more light on a subject often reveals greater detail. When using near-infrared (NIR) technology to evaluate soybean…


Technology reaps rewards for soy value chain

USB Staff WriterFeb 15, 2017

As the agriculture industry gets more complex, so do the technologies farmers use to make decisions about their crops. Real-time data from tractor sensors feed…