Linda Funk

President

Flavorful Insight

Linda Funk has more than 30 years’ experience with large food and beverage manufacturers and commodity associations, assisting clients in telling their stories.

Food & Lifestyle

Global Food Trends Indicate Post COVID-19 Opportunities for U.S.-Grown Soy, Part 2

Linda Funk|Oct 1, 2020

Due to the effects of COVID-19, consumer behavior and attitudes have shifted in ways that affect food choices. New consumer data and emerging soyfoods product…

Food & Lifestyle

Global Food Trends Indicate Post COVID-19 Opportunities for U.S.-Grown Soy, Part 1 of 2

Linda Funk|Sep 28, 2020

Due to the effects of COVID-19, consumer behavior and attitudes have shifted in ways that affect their food choices. Consumer data and emerging soyfoods product…

Food & Lifestyle

Lifestyle Shifts Likely to Boost Consumer Preferences for Soyfoods

Linda Funk|Sep 4, 2020

U.S.-grown soy taps into global lifestyle trends that affect consumer food choices, indicating that new soyfood product opportunities may be on the horizon.

Food & Lifestyle

For Global Soy Consumers, Protein Completeness Matters

Linda Funk|Aug 10, 2020

U.S.-grown soy is a good fit for emerging food and nutrition trends. With today’s interest in plant protein, soy also offers differentiating advantages that can…

Food & Lifestyle

Global Soyfoods-Related Trends, Part 2 of 2

Linda Funk|Jul 21, 2020

Several recent global trends indicate that U.S.-grown soy and soyfoods are poised to gather momentum. Consumers’ food choices—such as blended plant-based meat and dairy alternatives—are…

Food & Lifestyle

Global Soyfoods-Related Trends, Part 1 of 2

Linda Funk|Jul 14, 2020

Several recent global trends indicate that U.S.-grown soy and soyfoods are poised to gather momentum. Consumers’ food choices—such as blended plant-based meat and dairy alternatives—are…

Food & Lifestyle

Emerging Research Explores New Potential Benefits of Eating Soyfoods

Linda Funk|Jun 13, 2020

Emerging areas of soyfoods research may help support the demand for U.S.-grown soy as consumers better understand the nutrition and potential health benefits of consuming…

Food & Lifestyle

Developing a Global Taste for Soyfoods

Linda Funk|May 10, 2020

Here’s how culinary professionals learn from each other’s cultures and cuisines. These examples demonstrate how U.S.-grown soy fulfills global nutrition needs and contributes to contemporary…

Animal Nutrition

U.S. Soy Provides Shelf-Stable Protein for the World in Uncertain Times

Linda Funk|Apr 23, 2020

The quality and reliability of U.S.-grown soy make it a logical choice not only for nourishing the growing global population, but also a practical choice…

Food & Lifestyle

Providing Sustainable Protein for Global Nutrition Needs, Part 2 of 2

Linda Funk|Apr 11, 2020

U.S. soybean farmers take advantage of innovative technology, sustainability practices and conservation standards to promote global food security for a growing world population.